Transformation — Within the sharp architectural details of UNSW we wanted to show how ideas from the built environment are morphed and shaped by the bright and fluid minds within the walls. The Luminocity wordmark was inspired by this, the design process the students follow to bring their craft to life and the evolution they go on from inception to completion of their degrees.
Role: Creative Director
Studio: Tom Douglas Design
Via Abtract8
Transformation — Within the sharp architectural details of UNSW we wanted to show how ideas from the built environment are morphed and shaped by the bright and fluid minds within the walls. The Luminocity wordmark was inspired by this, the design process the students follow to bring their craft to life and the evolution they go on from inception to completion of their degrees.
Role: Creative Director
Studio: Tom Douglas Design
Via Abtract8
Transformation — Within the sharp architectural details of UNSW we wanted to show how ideas from the built environment are morphed and shaped by the bright and fluid minds within the walls. The Luminocity wordmark was inspired by this, the design process the students follow to bring their craft to life and the evolution they go on from inception to completion of their degrees.
Role: Creative Director
Studio: Tom Douglas Design
Via Abtract8
Art & Design Direction, Brand Design, Design Roll out, Illustration.
Art & Design Direction, Brand Design, Design Roll out, Illustration.
